When creating a personal portal, you need to be extremely careful and follow certain standards. Here are the main tasks to complete first. 1. Technical audit of the portal. 2. Finding and fixing errors. 3. Optimization of work processes, use of keywords. 4. Defining the purpose of the site. 5. Using commercial or informational resources. 6. Collecting long-tail low-frequency queries. 7. Improving page traffic. 8. Using texts that briefly describe product advantages. 9. Posting information about the site on various platforms. 10. Following the promotion strategy according to your site's specifics. 11. Taking commercial factors into account.